White Plains, NY – (December 1, 2012) For the first time in the Westchester County, the American Heart Association will conduct the Go Red BetterU program, an innovative 12-week women’s heart health program designed to improve heart health for 15 selected local women. The 12-week BetterU Makeover Challenge, sponsored by White Plains Hospital, is designed to remind all women of the need to make healthy lifestyle choices to reduce their risk of women’s number one killer – heart disease.
Applications are now being accepted to be one of 15 women who will be chosen to participate in the local program. Each of the 15 women will receive free nutrition and cardiovascular health counseling from White Plains Hospital and a free gym membership, including training sessions, from Will2Lose in Scarsdale. Participants will blog about their progress on a special website devoted to chronicling their progress.
Each week focuses on a different area of heart health and provides step-by-step guidance to help women transform their overall health through simple, small choices.
"BetterU is a free nutrition and fitness program that can help all women to make better lifestyle choices," said Dawn French, Vice President, Community Relations & Marketing at White Plains Hospital, "White Plains Hospital is committed to women’s heart health and we hope that all women will join Go Red For Women movement online to learn how to prevent their number one health threat – heart disease."
"Our goal is to make heart health a priority for local women by demonstrating that small changes can improve heart health in a big way," she said.
Heart disease is the No. 1 killer of women in the U.S., taking the life of one in three women -- almost one woman every minute. Research shows, however, that 80 percent of cardiac events in women are preventable with simple lifestyle choices involving diet, exercise and smoking.
Vito DiMatteo, DC, owner of Will2Lose of Scarsdale has donated gym memberships and personal training for the BetterU participants.
"At Will2Lose our first priority is to educate. We believe education equals knowledge which equals power to change and yield results," he said, "We are proud to be part of the BetterU program."
The BetterU 12-week program begins January 31st and runs through April 19th.
Deadline for applications is January 17th, 2013. To apply, visit www.heart.org/westfairgoredluncheon and download the application. For more info, call Samantha Barnes at 914-640-3263.